Companies use corporate events to bring people together to develop interpersonal relationships that couldn’t exist inside the structured environment of the office. Here is a look at the three different types of corporate events.
▪️Seminars and Conferences
Seminars are usually shorter events, lasting anywhere from a couple of hours to a few workdays, they have single or multiple speakers. Conferences, on the other hand, typically have multiple sessions. Organizations plan and hold these meetings with targeted audiences and provide them with relevant information.
▪️Board Meetings and Shareholder Meetings
Board meetings and shareholder meetings both serve essential purposes. Board meetings serve as an opportunity for board members to meet to review business performance and meet with company executives to make important decisions.
▪️Product Launch Events
Product launch events can range from internal meetings to inform all employees about any upcoming products to full-blown launch parties that create a buzz surrounding a product’s release among customers and the media.